SCPS > Certificate & Degree >Managing the Digital Enterprise

Online Certificate
in Managing the Digital Enterprise

-- in Cyberspace and Transience


Several years ago, Alvin Toeffler coined the term Transience to encapsulate the "ever increasing speed of change." Responding to this new level of business challenge and building the required agile organization for today's Internet era requires the services of highly skilled professionals who understand the latest technologies to develop and deliver effective solutions for an e-commerce environment. Future organizations will increasingly converge onto a "mixed" paradigm of "click and mortar." For the current and future leaders, executives, and managers, an understanding of the fundamental building blocks of inter-networking and information economics, combined with an appreciation of how business applications are created to meet current and emerging customer-driven markets, form the bedrock knowledge necessary for success in e-commerce environments.

Online Certificate Format:

This certificate program responds to the challenge of the new, digital economy with a 4-course curriculum that will be delivered online. The online program offers 10 week courses that can be accessed from anywhere, anytime. The courses for this certificate program lead, step-by-step, to an understanding of the business and technical issues that drive e-commerce, the digital economy, and management in cyberspace. The course content delivery will be supported via assigned readings, case studies, discussions (asynchronous and synchronous chat online), groupwork and projects.

Completion Requirements:

A total of four 3-credit courses for a total of 12 semester units must be completed to earn the certificate. All coursework must be completed within two years with a minimum grade point average of 2.5 and no grade lower than a C.


Transfer Credit Possibilities:

The UB School of Business will provide transfer of credits for successfully completed courses (grade B or higher) towards the UB MBA and the UB MBA specialization in Computer Applications and Information Systems.


Course Descriptions:
  • Crafting the E-Business Model
    As e-commerce becomes more prevalent, legacy business models and associated business processes and organizational structures are being systematically revamped. We will consider the extensive range of e-commerce business and technology concepts and examples, allowing potential e-commerce managers and professionals to visualize and experience the process of planning and executing an e-commerce project. We will analyze and rethink existing business models as well as build new models that produce quantifiable analysis to defend business decisions.

  • Business Engineering for E-Commerce & E-Commerce Systems Design, Integration and Deployment
    This course introduces you to the justification, concepts, models, and processes organizations use to develop e-commerce applications from a business process perspective. Object technology will be emphasized for implementation. The instructor emphasizes the translation of strategic business objectives into an information systems architecture that combines data, process, workflow, financial, and simulation models. This course explores a full range of e-commerce network design, integration, and deployment concepts, technologies, and examples through case studies, class design/integration exercises, and illustrations. It is designed to help potential e-commerce network managers and professionals visualize and experience the process of designing/developing an e-commerce network. You also gain a working knowledge of how to effectively use the Internet networking infrastructure (backbone and access) for e-business networks. At the same time, you gain a working knowledge of all the core technologies needed to transform yesterday's economy-class Internet into business-class Internet and e-commerce-class Internet to support mission-critical applications.

  • Internet Technologies for Data, Information, Networking, and Telecommunications
    This course is a detailed introduction to the principles and methods used to create local area networks, to connect to the Internet and the World Wide Web, and to interconnect autonomous computers to share hardware, software, and data. The course introduces the fundamentals and the framework necessary to keep pace with the rapid changes in networking technologies with a focus on the basic concepts, fundamental principles, and technology in the design and operation of data communication and network systems Topics are covered using TCP/IP and the framework of the Open Systems Interconnect (OSI) layered model.

  • Institutional, Social, and Behavioral Issues in E-Commerce
    This course will focus on the "soft" issues of rising relevance to successful e-commerce proliferation: Trust, security, privacy, intellectual property, ethics, and Internet governance issues. These issues have become so significant that they merit a study in their own right. Now that the technological issues are structured, understood, and have gone mainstream, it is the fundamental understanding of and expertise is these very social and behavioral problem areas that will determine the future potential and benefits of e-commerce.

  • For an application and further information, please contact us.



    SCPS University of Bridgeport
    126 Park Avenue, Bridgeport, CT 06601
    Phone: 203-576-4800        Fax: 203-576-4537
    Email: scpsinfo@bridgeport.edu

    how it workscomputer requirementshow to get startedcourse scheduleFAQ