Department of Mass Communications

 

Mass Communication
Summary of Requirements
(36 SEMESTER HOURS)

MASS COMMUNICATION CORE

MCom 110 Public Communication 3*

MCom 111 Introduction to Mass Communication 3

MCom 211 Communication Theory 3

MCom 395 Senior Seminar in Mass Communication 3

CONCENTRATION

Choice of 12 semester hours in one of the five concentrations listed below

ADVERTISING

MCom 220 Introduction to Advertising 3

MCom 323 Advertising Copywriting 3

MCom 330 Advertising Media Planning 3

MCom 339 Advertising and PR Campaigns 3

COMMUNICATION STUDIES

MCom 201 Persuasive Communication 3

MCom 205 Interpersonal Communication 3

MCom 303 Comm. and Group Decision Making Or

MCom 306 Argumentation and Debate 3

MCom 384 Organizational Communication Or

MCom 346 Media Management 3

INTERNATIONAL COMMUNICATION

MCom 265 Intercultural Communication 3

MCom 335 International Advertising and Public Relations 3

MCom 355 International Journalism 3

MCom 375 Media and International Relations 3

JOURNALISM

MCom 240 News Reporting 3

MCom 341 Magazine and Feature Writing 3

MCom 345 Newspaper Editing and Production 3

MCom 390 Media Law and Ethics Or

MCom 241 Photojournalism 3

PUBLIC RELATIONS

MCom 270 Public Relations 3

MCom 346 Media Management Or

MCom 339 Advertising and PR Campaigns 3

MCom 370 Publicity Methods 3

MCom 384 Organizational Communication 3

MASS COMMUNICATION ELECTIVES ______________ 12

FREE ELECTIVES _____________________________36

FOREIGN LANGUAGE__________________________6


GENERAL EDUCATION REQUIREMENTS

Engl C101 Composition and Rhetoric 3

Math C105 Intermediate Algebra 3

or C108 Ideas of Mathematics

Hum C201/203 Humanities I & II 6

SoSc C201/202 Social Science I & II 6

FA C101 Fine Arts 3

Sci C101, C102 Natural Science 6

Or C201

InSt C101 Integrated Studies/Oral Comm. 3

Caps C390 Capstone Seminar 3

Liberal Arts Electives 7

Total Semester Hours_______________________120



Suggested Program (Advertising)

FIRST SEMESTER

Engl C101 Composition and Rhetoric 3

Hum C201 Humanities I 3

MCom 110 Public Communication 3

Foreign Language 101 3

Elective 3

SECOND SEMESTER

Math C105 Intermediate Algebra

Or Math C108 Ideas of Mathematics 3

Hum C202 Humanities II 3

MCom 111 Introduction to Mass Communication 3

Foreign Language 102 3

Elective 3

THIRD SEMESTER

SoSc C201 Social Science I 3

FA C101 Fine Arts 3

MCom 211 Communication Theory 3

MCom 220 Introduction to Advertising

Or MCom 270 Public Relations 3

Foreign Language 103 3

FOURTH SEMESTER

Sosc C202 Social Science II 3

InSt C101 Integrated Studies/Oral Comm. 3

MCom 323 Advertising Copywriting

Or MCom 370 Publicity Methods 3

Mass Communication Elective 3

Foreign Language 104 3

FIFTH SEMESTER

Sci C101 Natural Science Core 3

MCom 330 Advertising Media Planning 3

Mass Communication Elective 3

Elective 3

Liberal Arts Elective 3

SIXTH SEMESTER

Sci C102 Natural Science Core 3

MCom Advertising and PR Campaigns 3

Mass Communication Elective 3

Liberal Arts Elective 3

Elective 3

SEVENTH SEMESTER

Caps C390 Capstone Seminar

Or MCom 395 Senior Seminar in Mass Communication 3

Mass Communication Elective 3

Electives 6

Liberal Arts Elective 3

EIGHTH SEMESTER

Caps C390 Capstone Seminar

Or MCom 395 Senior Seminar in Mass Communication 3

Electives 12

Total Semester Hours _____________________________ 120

* Credits