The Mass Communication Program prepares students to be able to do the following:
- To demonstrate effective speaking and listening skills for communication in personal, public, and media areas.
- To demonstrate effective writing skills for communication in personal, public, and media areas.
- To demonstrate the ability to observe events, gather information, write news reports and news releases, report on events, and edit other people’s writings.
- To demonstrate the ability to understand the media critically and recognize how media shape and are shaped by politics, society, culture, economics, and daily lives.
- To demonstrate the ability to recognize the power of persuasion and ethical responsibilities of communicators in communication at all levels.
- To demonstrate an understanding of the roles of communication in fostering interaction and interdependence across gender, race, and culture.
- To demonstrate the ability to apply communication theories to analyze contemporary problems.
- To demonstrate an understanding of the history, development, and practice of the print media, electronic media, and the new media.
*Note for all College of Public and International Affairs majors, a portfolio is collected to track progress in programmatic outcomes